Twas the Night Before… Boat Parade branding

Posted by Heather Meadows

In 2008, the city of Augusta launched its first annual lighted boat parade on the Savannah River. WRDW-TV was a sponsor. I created the look and feel used on our website and in all our promos, including font choices, colors, and graphical elements.

Title banner for Augusta's inaugural lighted boat parade.
Title banner for Augusta’s inaugural lighted boat parade.
208x300 promotional skyscraper for Augusta's inaugural lighted boat parade.
208×300 promotional skyscraper for Augusta’s inaugural lighted boat parade.
Boat Parade full screen graphic
Full screen graphic used on air for Augusta’s inaugural lighted boat parade.