Little Details Email

For a sale on kids’ seating, decor, and lighting, I wrote this email including a main headline, two subheadlines, and descriptive paragraphs for seating and decor respectively.

Home Decorators Collection’s line of children’s furnishings debuted in late 2013, called Itsy Bitsy at the time. In early 2014, it was decided to stop using “Introducing” on Itsy Bitsy collateral and instead use the headline I wrote for this email, “Little details can build a wonderland”.

This email was sent to Home Decorators Collection email subscribers on January 11, 2014. It is pictured below.